Thanks.. I finally figured out that it's a straight up conversion rate.. e.g., 110 is 110mm, literally 4.33 inches.
I know that a lot of the questions I ask here are fairly basic, and if there were a beginner's section in this forum, I would ask my questions there to avoid cluttering up this project thread, so thanks for your patience.
That being said, is the aspect ratio important? I.e., 110/90 vs. 110/80?