Nice bike. You wrote CB350, I see a CB750.

If side covers are the original, buy new fresh and paint them. The old could crack without not much abuse. My did on a K6-76. A long crack in the middle of the cover (1979-1980)
Restoring the bike is very addictive and you will spend some money.
If frame has a dull paint and you need to fix it, the engine has to be out...when engine is out why not take it completely apart and replace internal chains, retainers, maybe some bearings, clutch.
Pistons out, need hone of the bores, new rings or maybe more if pistons are damaged. Head off, valves out make sure that seats are OK and lap the valves.
Complete gasket set with ALL o-rings and rubber stuff cost some too and most likely needed.
Keep it in original style can be better if you see it as an investment. Polish the rust and corrosion away, wax the paint will make a huge difference. New faces in the gauges, repaint the handlebar switches... Aluminum polished into chrome style is not CB750 original look.
For your own fun:
836 high CR pistons, ported head, bigger inlet valves, hotter cam + HD valve springs... 4-1 or a race style 4-4.... OOPS! >$3000US just flew away, just like that!! Plus new other engine stuff already mentioned.
$3-4000US will be spent just doing the obvious.