Author Topic: Why are guys always portrayed as morons in advertising? (Read 2574 times)

ElCheapo · « **on:** November 28, 2006, 06:17:05 PM »

This is really ticking me off. We are not morons. I have to say when they (big corporate advertsing) protrays us this way, we simply do not buy from them.

Even the Suzuki commercials are in on the game.

I have a a pic for them

(insert Johnny Cash Finger pic)

ofreen · « **Reply #1 on:** November 28, 2006, 07:39:09 PM »

It's a man's world. We can take a little ribbing. Or even a lot. Bring it on....

Uncle Ernie · « **Reply #2 on:** November 28, 2006, 08:05:03 PM »

Most men ARE morons.

oldbiker · « **Reply #3 on:** November 29, 2006, 02:48:54 AM »

Oh Uncle. Stop being masterful.

Gordon · « **Reply #4 on:** November 29, 2006, 03:34:26 PM »

Because a man with money typically has a woman who is in charge of spending it, and she thinks he's a moron!

my78k · « **Reply #5 on:** November 29, 2006, 06:20:36 PM »

Actually it's a trend in advertising that has been snowballing for years...can't remember the stats exactly but something like 85 percent of all disposable income is controlled by women...kinda true when you think about it.

I am not exactly "P Whipped" but my wife does the VAST majority of the shopping etc..."our" money gets pooled in to the joint account for the most part and I am basically left with right around that amount left over for me...and that 15% isn't really impacted by advertisers as I am not that easily swayed so why bother advertising to us. Us men are less visual that way (with the slight exception of Teal's avatars and gallery pics!) we generally buy for VERY different reasons. In fact I would think stuff like brand loyalty etc would play a much larger role!

Dennis

cafehonda · « **Reply #6 on:** November 30, 2006, 10:21:35 AM »

Mom always said, "We teach people how we want to be treated." In my life , I take this to heart. It's cost me jobs, money and women but after a lifetime of bucking the trend and not allowing people (mostly women and p@#&y whipped men) to treat me like dirt, I have what I consider to be some of the truest relationships one could ask for. It helps me rest easy (along with some B&B and a little weed).

sparty · « **Reply #7 on:** November 30, 2006, 11:31:42 AM »

Every man who doesn't own a SOHC 4 CB is a moron.

Did you ever notice that the hottest chicks in the world date morons.

Sparty

6pkrunner · « **Reply #8 on:** November 30, 2006, 11:36:02 AM »

As mentioned above somewhere in that 85% of all spending or purchasing decisions are influenced by women. A battle of the sexes to make the girls feel better.

Uncle Ernie · « **Reply #9 on:** November 30, 2006, 12:07:42 PM »

"Oh Uncle. Stop being masterful."

Thanks John!!! That has had me laughing out loud for a while now!

Gee that was funny-

Raul CB750K1 · « **Reply #10 on:** November 30, 2006, 01:33:20 PM »

Rule #1 of advertising: whatever you want to sell, put a sexy chick in the picture. This is the message that the people will get:

a) If the receiver is a man, he will get "buy my product and you will get laid with chicks like this"
b) If the receiver is a woman, she will get "buy my product and you will be like her"

Sex sells.

Raul

tramp · « **Reply #11 on:** November 30, 2006, 02:57:53 PM »

remember advertising is not real world
if it does tweak you write the advertises and tell him your to much of a moron to buy his product

gregimotis · « **Reply #12 on:** November 30, 2006, 03:21:16 PM »

Quote from: ElCheapo on November 28, 2006, 06:17:05 PM

This is really ticking me off. We are not morons. I have to say when they (big corporate advertsing) protrays us this way, we simply do not buy from them.

Even the Suzuki commercials are in on the game.

I have a a pic for them

(insert Johnny Cash Finger pic)

Does anyone remember "Daddy just HAD to get a motorcycle.

"

Bob Wessner · « **Reply #13 on:** November 30, 2006, 03:24:36 PM »

Sure do, and the little girl's expression in the back seat as though she didn't have a clue as to who her father was. Hmm, maybe she didn't.

BobbyR · « **Reply #14 on:** November 30, 2006, 06:52:49 PM »

It goes deeper than commercials. If you look at TV shows from Father Knows Best, Honeymooners all the way up to the present day, the Man is always portrayed as a "Hump" (This is a New York City expression for a Moron).

Rsnip988 · « **Reply #15 on:** December 01, 2006, 01:19:49 AM »

Archie bunker wasnt a "hump" he was a bigoted homophobe, maybe thats why i love that show

RKS

Raul CB750K1 · « **Reply #16 on:** December 01, 2006, 02:28:11 AM »

Companies are starting to re-think their advertising strategies. There are studies that prove that, in some cases, when a commercial has been relatively sucessful, people will remember it for a long time, even years, but most of them will not remember which product was it advertising, or sometimes they will even think it was the competitor. Therefore, some of those "funny" commercials have a negative impact in the long term.

I don't mind being portrayed as a moron because, I have to admit, men in general are very single-minded: sex, food, drink, speed. Those are the things that drive us. Advertisers know that, if you want a man to get up of the couch and go buy their products, it has to give him one of those four things, directly or indirectly.

Raul

ElCheapo · « **Reply #17 on:** December 01, 2006, 06:28:35 AM »

Quote from: Raul CB750K1 on December 01, 2006, 02:28:11 AM

I have to admit, men in general are very single-minded: sex, food, drink, speed. Those are the things that drive us. Advertisers know that, if you want a man to get up of the couch and go buy their products, it has to give him one of those four things, directly or indirectly.

Raul

Some goofed up priorities

Bikes, bikes, bikes, food (gota eat sometime), sex, sex, sex. Funny thing is most guys in some studies think of sex every so many seconds a day, I think of bikes

Maybe I am just a freak

sparty · « **Reply #18 on:** December 01, 2006, 06:34:11 AM »

Quote from: ElCheapo on December 01, 2006, 06:28:35 AM

Quote from: Raul CB750K1 on December 01, 2006, 02:28:11 AM
I have to admit, men in general are very single-minded: sex, food, drink, speed. Those are the things that drive us. Advertisers know that, if you want a man to get up of the couch and go buy their products, it has to give him one of those four things, directly or indirectly.

Raul

Some goofed up priorities Bikes, bikes, bikes, food (gota eat sometime), sex, sex, sex. Funny thing is most guys in some studies think of sex every so many seconds a day, I think of bikes Maybe I am just a freak

The guys that think of sex every few seconds are the ones who aren't getting any.

A few buddies of mine are that way. Sad lot they are.

Sparty

Rsnip988 · « **Reply #19 on:** December 01, 2006, 06:41:03 AM »

indeed

Rushoid · « **Reply #20 on:** December 01, 2006, 06:49:04 AM »

Quote from: sparty on November 30, 2006, 11:31:42 AM

Did you ever notice that the hottest chicks in the world date morons.

Sparty

"Pretty women out walking with gorillas down my street" -- Joe Jackson

It really doesn't even have to be a moronic guy. It could be fast-talking teenage girls, or farting horses. It's how funny it is that makes it popular. Comedy sells too. The goofy guy is just a staple of comedy that everyone can relate too. Maybe because we rag on our friends when they do stupid stuff. Or maybe because we've been caught doing stupid stuff. Women just don't have the same egos men do so it's harder to make fun of them.

Think of it this way:
Handsome man at the beach, fashionable trunks, expensive shades, looking cool, ladies checking him out. Then SPLAT!!! He get's bombed by a seagull. = "HAHAHA!!!Did you see that? What a dork! F@#$king hilarious!"

Beautiful woman, bikini, stretched out on a towel, great tan,.....................SPLAT! = "mmm...bikini..."

mic-57 · « **Reply #21 on:** December 01, 2006, 06:52:46 AM »

Quote

The guys that think of sex every few seconds are the ones who aren't getting any.

A few buddies of mine are that way. Sad lot they are.

Sparty

Quote

Hey! I resemble that remark!

Rushoid · « **Reply #22 on:** December 01, 2006, 06:57:08 AM »

sex, sex, sex, bikes, sex, sex...

Sorry, the wife's 9 months pregnant.

angeldeville · « **Reply #23 on:** December 01, 2006, 08:00:07 AM »

toycollector10 · « **Reply #24 on:** December 06, 2006, 02:42:37 AM »

It's really cute down here in the south pacific. Firstly it's always a white male who is the goof-off dickwad. The smart couter point in the advert is usually a very hip, beautiful Maori woman...So the race card is being played down here as well.

Dumb honkey, smart Maori. It's racism at it's most sublime. I talk to people at work about it and no one has ever noticed it. They need to wake up!!

News:

Author Topic: Why are guys always portrayed as morons in advertising? (Read 2574 times)