Fuzzy, I'll bite.
Exhibit C) Gunsmoke, sticker price $7,900.
I can't bring myself to hate this one too much. It's their most reasonably priced "model". It closely matches my own vision of a blue/silver cb. I admit, I'm biased. It's #$%*ing blue.
If it weren't for a cardinal fork brace sin (quickly remedied) I'd ride it.
They've packaged a refurbished machine. Actually has some seat padding, reasonable bar height. But left out a rear set foot control. Oh well, I'll live.
Things that are shiny, are shiny, things that are black, are black. That block got some treatment and a known good set of headers. If they're specialists, the I'd expect the motor to be tuned to perform with its pods and notable lack of muffler.
I like their choice in headlight/gauge layout. I'll even forgive the retro tire choice because I rode gs-11's for 8,000 miles.
You're right there might be $4k in goods sunk into this bike. So if we do the standard retail markup, $7,900 is bang on. Which has to pay the tech, the lease, and whoever made that hip white website.
But for $7,900, I'd want to change three things and would refuse to pay tax, title, license as a negotiation tactic.