Almost anything is possible. I have seen someone relining an alloy wheel but it was probaly not cheap. The original drum was cast in and had already been removed, I don't know why (worn out or cracked) or how. When I saw it the drum bore was being cleaned up in a fairly large lathe with its gap removed, the wheel still barely fit. A piece of large cast iron pipe was waiting to be turned down to be a brake drum. The plan was to leave a tight interference fit, heat the wheel and chill the drum, then press it into place before final machining to round. I don't know how it came out, I was at the machine shop for other reasons and asked about it when I saw the wheel mounted in the lathe.