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Was wondering when we were going to get into the Lambretta's Steve & PeWe..
Back in the 50's and 60's they seemed to be the predominant Italian Scooters seen here (on West Coast at least).
The Vespa's seemed to me to come along a little later in the game. Vespa's were also less expensive to buy..which may have added to their increasing appeal (?) I liked them both (until I graduated to 'real' bikes/motorcycles LOL).
If memory serves here..I believe that Vespa used the "pretty girl' advertisements as one of their main appeals. In any event..feel that both the scooters and the ladies bring back fond memories.. Have more 'fond memories' from riding the old SOHC4's Honda's tho LOL
Cheers..Al/Ichi