So, it is a standard incandescent or a halogen? Got a meter? What's the voltage at the headlight plug? Cruddy connectors increase the resistance, decreasing the voltage. Check the connectors throughout the lighting circuit, and clean them up. And if they're all real cruddy, check the others too. While low voltage isn't something a halogen would appreciate, it would only dim an incandescent - not blow it out. Real bumpy roads will decrease the lifespan of the filament. Excessive voltage would pop one also. A short somewhere will wreak havoc. Burned out switch too. I'd start with the voltage, look for obvious shorts, clean up the connectors and go from there.