It depends where you get them (doh). As lambda sensors are nowadays a mass product (used for emission control with catalytic converters), it shouldn't be theoretically that pricey.
The naked sensor is maybe 30 bucks or less, but then again, I haven't looked into it enough to know if the sensor can be/ has to be modified (housing, cabling). A prefitted sensor that goes straight in into a bundled weld on thread insert for special use in a bike pipe will surely set you back several Pesos more.