That reminds me of my sister in law, that since many years ago makes a living as a hairdresser, but she studied embroidering.
She did cool things -well, at least to the eyes of housewives- such as towels, sheets etc. Today it would be impossible to make a living, with the widespread of computer-aided- embroidery machines.
Long story short, once she put things for sale in a local fair. Wanna know what she sold out? Embroidered handkerchiefs. People wanted to buy a souvenir, something fancy and unique, but didn't want to buy a sheet or towel set.
Small wood items such as letter magnets for the fridge or carved names -for gifts- can be a way to sell stuff. After all, they are a great gift idea, and sure thing there are not two the same.